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OpenAI is at the center of a chatbot arms race, with the public release of ChatGPT and a multi-billion-dollar Microsoft partnership spurring Google and Amazon to rush to implement AI in products. OpenAI has also partnered with Bain to bring machine learning to Coca-Cola’s operations, with plans to expand to other corporate partners.
There’s no question that OpenAI’s generative AI is now big business. It wasn’t always planned to be this way.
OpenAI Sam CEO Altman published a blog post last Friday titled “Planning for AGI and beyond.” In this post, he declared that his company’s Artificial General Intelligence (AGI)—human-level machine intelligence that is not close to existing and many doubt ever will—will benefit all of humanity and “has the potential to give everyone incredible new capabilities.” Altman uses broad, idealistic language to argue that AI development should never be stopped and that the “future of humanity should be determined by humanity,” referring to his own company.
This blog post and OpenAI’s recent actions—all happening at the peak of the ChatGPT hype cycle—is a reminder of how much OpenAI’s tone and mission have changed from its founding, when it was exclusively a nonprofit. While the firm has always looked toward a future where AGI exists, it was founded on commitments including not seeking profits and even freely sharing code it develops, which today are nowhere to be seen.
OpenAI was founded in 2015 as a nonprofit research organization by Altman, Elon Musk, Peter Thiel, and LinkedIn cofounder Reid Hoffman, among other tech leaders. In its founding statement, the company declared its commitment to research “to advance digital intelligence in the way that is most likely to benefit humanity as a whole, unconstrained by a need to generate financial return.” The blog stated that “since our research is free from financial obligations, we can better focus on a positive human impact,” and that all researchers would be encouraged to share “papers, blog posts, or code, and our patents (if any) will be shared with the world.”
Now, eight years later, we are faced with a company that is neither transparent nor driven by positive human impact, but instead, as many critics including co-founder Musk have argued, is powered by speed and profit. And this company is unleashing technology that, while flawed, is still poised to increase some elements of workplace automation at the expense of human employees. Google, for example, has highlighted the efficiency gains from AI that autocompletes code, as it lays off thousands of workers.
When OpenAI first began, it was envisioned as doing basic AI research in an open way, with undetermined ends. Co-founder Greg Bockman told The New Yorker, “Our goal right now…is to do the best thing there is to do. It’s a little vague.” This resulted in a shift in direction in 2018 when the company looked to capital resources for some direction. “Our primary fiduciary duty is to humanity. We anticipate needing to marshal substantial resources to fulfill our mission,” the company wrote in an updated charter in 2018.
By March 2019, OpenAI shed its non-profit status and set up a “capped profit” sector, in which the company could now receive investments and would provide investors with profit capped at 100 times their investment. The company’s decision was likely a