Mar 13, 2025
[[read-time]] min read
Gemini with personalization will be able to use your Google apps, starting with your Search history, to deliver contextually relevant responses that are adapted to your individual interests.
Dave Citron
Senior Director, Product Management, Gemini app
General summary
Google is launching a new experimental feature for its Gemini AI assistant called “personalization.” This feature allows Gemini to connect with your Google apps and services, like Search, to provide more personalized responses based on your past activity. You can choose to connect your Search history to Gemini, which will then analyze your prompts and provide more relevant answers. This feature is currently available to Gemini and Gemini Advanced subscribers on the web and will be rolling out to mobile soon.
Summaries were generated by Google AI. Generative AI is experimental.
Bullet points
- Gemini, Google’s AI assistant, is getting more personal by connecting with your Google apps.
- Gemini can now use your Search history to provide more relevant and insightful responses.
- You’re in control of your data and can easily disconnect Gemini from your Search history.
- Gemini will soon be able to access other apps like Photos and YouTube for even more personalized responses.
- This new feature is available to Gemini and Gemini Advanced subscribers on the web and will soon be available on mobile.
Summaries were generated by Google AI. Generative AI is experimental.
With Gemini, we’re creating a personal AI assistant — one that doesn’t just answer general questions, but understands you. Today, we’re taking another step toward this goal with the launch of Gemini with personalization, a new experimental capability.
Powered by our experimental Gemini 2.0 Flash Thinking model, personalization allows Gemini to connect with your Google apps and services, starting with Search, to provide responses that are uniquely insightful and directly address your needs. With your permission, Gemini can now tailor its responses based on your past searches, saving you time and delivering more precise answers. In the coming months, Gemini will expand its ability to understand you by connecting with other Google apps and services, including Photos and YouTube. This will enable Gemini to provide more personalized insights, drawing from a broader understanding of your activities and preferences to deliver responses that truly resonate with you.
Here’s how it works: In Gemini Apps, you can select “Personalization (experimental)” from the model drop-down menu1 to connect to your Search history. Then, when you enter a prompt, Gemini will analyze it and determine if your Search history can enhance the response. You’re in control of your info and can easily disconnect Gemini from your Search history.
We’ll only use your Search history when our advanced reasoning models determine that it’s actually helpful. Early testers have found Gemini with personalization helpful for brainstorming and getting personaliz